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Opening Hours
Today: 10am–6pm
Sat:
Closed
Sun:
Closed
Mon:
10am–6pm
Tues:
10am–6pm
Wed:
10am–6pm
Thurs:
10am–6pm
Location
511 West 54th Street
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Lost Gem
Manhattan Movement & Art Center 1 Theaters Dance Event Spaces Cafes Dance Studios For Kids undefined

Manhattan Movement & Art Center

Having been raised in New York, and involved in the performing arts since childhood, Rose Caiola went on to graduate from NYU's Tisch School of the Arts and fantasized about establishing her own pre-professional ballet program. It was always her desire to provide top-tier instruction in a nurturing environment that discouraged unhealthy competition. In 1994, Rose's dream became a reality when she opened Studio Maestro on 68th Street as a non-profit organization and began Manhattan Youth Ballet. Her program has been recognized the world over with students moving on to dance professionally here in New York with both American Ballet Theatre and New York City Ballet, as well as companies around the country and abroad. While spending time with Rose, she recounted that when the program outgrew its studio on 68th, she had difficulty finding a new space. She turned to her Italian immigrant, real estate mogul father, in the hopes that he could help her secure an appropriate location. After much negotiation, Rose and her father eventually found a beautiful space on 60th Street, and following three years of construction, the Manhattan Movement and Arts Center opened in 2008. Today, it is a multi-functional facility with bright dance studios streaming with sunlight and a 199 seat off-Broadway theater that efficiently transforms into two studios when not in use. Rose proudly told me that with enrollment reaching over 200 students, the center not only houses Ellison Ballet and Rose's Manhattan Youth Ballet, but that many consider MMAC as "home away from home. "Throughout the year, MMAC offers a number of workshops for adults including yoga classes, dance intensives by the Jerome Robbins Foundation, and martial arts training. The center also hosts an alternative preschool and offers children's dance classes. Rose told me that after a chance meeting with actress and author Julianne Moore, Rose wrote and workshopped a production of "Freckleface Strawberry the Musical" in one of the MMAC children's summer camps. The musical went on to premier off-Broadway at New World Stages and has now been performed around the world, launching Rose into a career as a Broadway producer. (Four shows that she recently produced, including "The Elephant Man" and "You Can't Take it With You, " are 2015 Tony Award hopefuls. )As new residential buildings are rising at an incredibly fast pace and surrounding the Center, Rose is looking forward to families and other artistic people finding a haven in MMAC. Rose's ultimate goal is to have more dance companies and Broadway productions utilize the space, which in turn could provide more scholarships to Manhattan Youth Ballet. Already there are organizations recognizing this oasis as Rose told me that Dodgers Theatrical, Alvin Ailey and Cirque du Soleil have been taking advantage of their remarkable facilities for auditions, castings, readings, and rehearsals.

Lost Gem
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INTAR Theatre

“INTAR is a beacon for all Latino artists in New York, ” said Artistic Director Lou Moreno, who was raised in Colombia and naturally gravitated toward the theater when he arrived in Manhattan at the age of twenty-one. At the time, INTAR was still under the management of its founder, Cuban immigrant Max Ferrá. Max created the institution out of a passion for all international art, with a special focus on Latinx work. More broadly, however, “Max was driven by beauty. He always challenged us to find the beauty in everything we did at the theater. ” His successor, Cuban-American playwright Eduardo Machado, sought to continue Max’s vision by producing plays in any venue he could rent as INTAR lacked a space of its own. Lou had been affiliated with INTAR since his first job running the light board in the 1990s. He did acting, directing, and some design before joining as Eduardo’s associate artistic director. When Eduardo departed the business in 2010, Lou took over the reins and endeavored to transform the theater and lift it out of debt. He converted the rehearsal studio on 52nd Street into a workshop space, complete with risers and a full lighting grid, and switched INTAR’s focus to developing new dramatic and musical theater productions. “I tried to honor what Max felt the theater should be. ”To Lou, establishing their own place for performances rather than renting outside theaters was a logical choice: “I can either rent and spend money paying landlords or I can spend the money on the actors. ” Once the unions got behind him, they finalized INTAR’s space within nine months and were able to put on their first show. Since then, the theater has produced about fifteen plays and developed new programming to support fledgling artists. “The heart of INTAR is based on this community of artists, so our organization will never truly die. Our artists constantly feed us, and we try to feed them. ”Though Lou longs for the day when INTAR will no longer be necessary to push Latinx work into the mainstream, he is thrilled to see a shift in the industry in recent years. “We spent so much time chasing the American theater that now we are finally at a time that they are chasing us. ”

More places on 54th Street

Lost Gem
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Cafe 424

It's her first venture in Manhattan and she's had to pick up some new skills along the way too, but hospitality veteran Nicola Campbell is feeling right at home in Hell's Kitchen as she opens brand-new Jamaican eatery Cafe 424 on W54th Street between 9th and 10th Avenue. Currently in soft-launch mode and open from Wednesday to Saturday 10am to 7pm, the team at Cafe 424 are planning a grand opening September 15 to 17, after which they will operate from 8am to 10pm Wednesday through Saturday, serving Jamaican-themed pastries, coffee, lunch and dinner. Nicola, known as “Chef Mom” grew up in Willowdene Estates in the parish of St Catherine, Jamaica, where she learned to cook alongside her grandmother. “I used to be in the kitchen with my grandma all the time, ” said Nicola. “Back then I didn’t love it — it felt like punishment, but as I got older I realized that I had natural talent. ”She moved to New York City in 1999, opening several Caribbean restaurants in Queens and earning a degree from the prestigious Institute of Culinary Education. “I started using the skill sets that I got from my grandmother, ” said Nicola. “I decided to go to culinary school to sharpen those skills, and the rest is history. ” Her professional nickname “came from culinary school and when I was graduated — my kids said, ‘What should we call you now? ’” All of her children have helped with the business through the years, including daughter Zhana Clacken, who works as her partner and technology expert at Cafe 424. After closing one restaurant in Long Island City due to damage from Hurricane Sandy and selling another establishment in Jamaica, Queens in 2016, “I swore that I would never do this again, ” said Nicola. But when she got the chance to collaborate with non-profit co-op Prime Produce, an organization dedicated to supporting entrepreneurs and artists with their multi-use space on W54th Street, Nicola decided to take the leap. “I met these fabulous people from Prime Produce who want to do good in the world, ” said Nicola. “Why wouldn’t I want to be a part of it? ”After signing on as the organization’s in-house concession provider and operator of the public-facing café, the next challenge for Nicola was to build the kind of environment that she hoped would attract regular neighborhood patrons. “We wanted to create a homey, relaxed vibe, ” she said. “We want you to stay — we offer free WiFi so that you can come on down and chill with us. ”Used to commercial kitchens, she was happy to find a convection oven to fit the smaller space, allowing her to develop a full menu of breakfast, lunch and dinner options cooked onsite. “I'm used to a full kitchen, ” said Nicola. “But from experience working in colleges and hotels, restaurants and catering, I've had to pull all those things together. ”Nicola and her team are happy to be able to offer freshly-baked, in-house seasonal pastries, including treats like apple pies, bread pudding and, come holiday time, a rum raisin fruit cake featuring raisins that Nicola has been lovingly tending to and soaking for five years. For lunch and dinner, she’s developed a small, constantly rotating seasonal menu with Jamaican classics like jerk chicken, oxtails, curry goat, seafood and jerk fried rice. Everything is cooked to order and they offer vegan options in their lunch, dinner and dessert menus. The process has allowed Nicola to experiment with Jamaican fusion cuisine, she added. “I try to mix up my Jamaican side and my culinary-training side and bring a little bit of French and a little bit of Italian-style to different dishes — oxtail cooked French-style and combinations like that. ” But when it came to creating the café’s beverage program, Nicola had a lot to learn. “I was challenged because I've never actually done a coffee shop before, ” she said. She got to work researching the coffee brewing process, and landed on using premium Jamaican Blue Mountain Coffee for the café’s offerings. “I wanted specifically to stay true to my heritage, and Jamaican Blue Mountain Coffee is what I was raised on — growing up back home in Jamaica with my grandmother, that's all we used to have, ” she said. “I wanted to go back to that tradition, so I went to a company called Jamrock Coffee to work with them and try different roasts. We’re offering dark roast because that's where the flavors were the most intense. ” Working with head barista Dovi Akouete, Nicola trained herself on the art of brewing, and proudly declares that while “it used to just be coffee to me, I learned so much about the beans and the roasting process and making these drinks that now I really know the difference between a Macchiato and a Cappuccino. ”Nicola is so well-versed that she’s proud to offer fully-customizable drinks (and dishes) based on a customer’s needs. “If you’re hungry or thirsty for something, we’ll make you a drink or dish especially for you, ” she added. “We don’t want to be cookie-cutter and we consider ourselves a boutique, niche café. ” Keeping in the spirit of experimentation, Nicola hopes to implement a private chef’s table tasting menu every Sunday starting in October, featuring a four-course, prix fixe menu perfect for group gatherings and special events. Nicola is excited for the road ahead, and bolstered by the amount of community support already shown to the café. “People are super excited we’re here, ” she said, just as several Hell’s Kitchen residents walked by and shouted “We can’t wait to come by! Welcome! ”. Reception from the local business community has also been warm, added Nicola — they’ve already connected with the owners of Jaz Indian Cuisine and Mamasita. “It’s on our list to circle all of the nearby businesses, ” she added. “It’s all about unity — we can’t do this alone, and that’s our model with Prime Produce too. We are a strong team, not just as a café, but as a community and a co-op. It’s all about team members. ” For now, Chef Mom is focusing on the lead up to their official opening weekend, and taking in the joyful, fast-paced energy of all it entails. “It’s a lovely space, with great people and a great mission, ” she said. “I’ve never operated in Manhattan, and this is a lovely neighborhood, so I was open to taking on the challenge, and as they would say, ‘jumping off the cliff! ’” This story originally appeared on W42ST. nyc as "Enjoy a Flavor of Jamaican Cuisine and Hospitality as Cafe 424 Opens in Hell's Kitchen" in August 2022.

Lost Gem
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The Neighborhood Playhouse

The Neighborhood Playhouse is both a great community resource and an old-fashioned reminder of the timelessness of great theater. Virtually invisible from the street, the only clue to its existence is a red, unmarked door and a modest sign. Once inside, however, I discovered that this almost one hundred year old building holds within it a proscenium theater, a full-size dance studio, and plenty of dressing rooms and classrooms. What a fascinating tour I was treated to by Emily Duncan, the admissions administrator, where I learned about their history and mission. The lobby, with its shabby elegance, features photos of famous graduates, as well as scenes from plays over the course of the school's history. The top two floors of the building are devoted to a beautiful dance studio with wood floors and soaring ceilings. A lover of dance, I was particularly moved when Emily announced that I was standing in the former domain of dancer and choreographer, Martha Graham, who taught at the Neighborhood Playhouse alongside actor and teacher, Sanford Meisner. I was also enrapt by Christine Cirker, the librarian, who proudly discussed their vast collection of plays and theatre criticism. Incredibly knowledgeable and passionate about the world of theater, she told me that she also teaches classes on script interpretation. Christine went on to explain the playhouse's claim to fame: the Meisner Technique, a method of acting that emphasizes that one should "live truthfully under given imaginary circumstances. " Sanford Meisner developed his famous improvisation-based technique at the Playhouse in the mid-1940s, which continues to train actors to this day. It counts among its list of prominent alumni names: Gregory Peck, Robert Duvall and Steve McQueen; and more recently, it has added to its roster, Allison Janney and Chris Noth. The playhouse trains about one hundred students at any given time, seventy-five first-years and twenty-five second-years who have been invited back as a result of a unanimous faculty vote. According to Emily, graduates have an easier time finding work than most aspiring actors due to their alma mater's extensive network of influential writers, directors, and actors. Much of the faculty is closely involved in the theater world, and as Pamela Moller Kareman, the playhouse's executive director, shared, "It's a big leap to become a professional actor; we want people to know that you can do this with your life. " And from the time that I spent here, it became apparent that the staff at Neighborhood Playhouse is there to guide and support students every step of the way.