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Doggie Dearest Dog and Cat Grooming

Opening Hours
Today: 11am–4pm
Sun:
Closed
Mon:
Closed
Tues:
11am–4pm
Wed:
11am–4pm
Thurs:
11am–4pm
Fri:
Closed
Location
543 East 5th Street
Doggie Dearest Dog and Cat Grooming 1 Pet Groomers Alphabet City Loisaida East Village

When I first walked into Doggie Dearest, I had no idea that it was one of the oldest businesses on 5th Street. The reception area was decorated with leafy green plants and painted a cheerful shade of “dog’s ear pink,” and the owner, Evelyn, took a break from grooming to share her story.

Now a fixture on 5th, Doggie Dearest started out as a hobby. “I was bartending and working as a personal assistant,” Evelyn said, “and I decided to take a grooming class.” She discovered that she had a talent for the work and in 1993, Doggie Dearest was born. Though the business has grown over the years, Evelyn has not hired a large staff. She and her assistant do all of the grooming work, and she prides herself on the individualized care she gives to each pet. While other groomers often keep cats and dogs waiting for hours, Doggie Dearest is structured like a human hair salon, so that each animal gets a personal appointment. Evelyn also describes herself as the “first line of defense” against diseases: she has often alerted pet owners to symptoms they would never have noticed themselves.

Between rising rents and her own battle with cancer, it has been difficult for Evelyn to keep the business afloat, but she keeps going, because she loves the work. “I even love the crazy dog people,” she added, laughing.

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Doggie Dearest Dog and Cat Grooming 1 Pet Groomers Alphabet City Loisaida East Village
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Doggie Dearest Dog and Cat Grooming 7 Pet Groomers Alphabet City Loisaida East Village
Doggie Dearest Dog and Cat Grooming 8 Pet Groomers Alphabet City Loisaida East Village
Doggie Dearest Dog and Cat Grooming 9 Pet Groomers Alphabet City Loisaida East Village

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Sophie's

Sophie’s is a classic East Village dive bar that has retained its undeniably sassy charm and old-timer crowd decade after decade. Rich Corton and his business partner, Kirk Marcoe, currently own three long-standing bars in the East Village — Sophie’s, Mona’s, and Josie’s. The duo took over Sophie’s in 2008 and have worked hard to keep it “a neighborhood place for liberal-minded people, ” as Rich described. This same philosophy was practiced by Sophie’s previous owner, Rich’s brother, Robert. He was living on the fifth floor of an apartment building while the eponymous owner, Eastern European immigrant Sophie Polney, resided on the fourth. Robert became her bartender in the 1980s, and when Sophie fell ill, he naturally took over. Sophie moved the bar only once, from Avenue A and 5th Street to its current location, which had previously been another bar owned by Virginia Chicorelli. The name, Chic Choc, is still visible on the doorstep, and it is believed that the space has been a bar since the building went up in the early 1900s. Other than some minor fine-tuning, the original interior and business model of a pool table and jukebox have remained virtually unchanged since Sophie’s era. Although the East Village crowd of the 1980s — artists, musicians, and writers together with the population of older Eastern Europeans — continues to dwindle, old-timers still gather at Sophie’s alongside its newer following. “A good place to stop time. Is there any place left in New York where an old guy can go in the afternoon to have a drink? ” remarked the late Anthony Bourdain about Sophie’s. “It has always been about the people in the neighborhood. We behind the bar work for the people in the East Village, ” mused Rich. Also, check out Josies, which is under the same ownership.