Meet 39th Street

Jonathan Boyarsky, fourth generation owner, has found himself a terrific niche on 39th by being one of the only menswear shops to remain on the ground floor. Over the years, he watched as companies moved upstairs into offices in the garment district, or even overseas, but he chose to remain where people could easily spot him. Although he feels that he has remained "under the radar," at times, when people come in they are "ecstatic" with what he has to offer. His family began their men's clothing business on the Lower East side back in 1919. Over the years, members of the family spread out and opened related businesses offering either custom made shirts, suits or fabrics. At No. 257, Jonathan has combined it all. He describes it as "double dipping." They used to sell only the fabric and then send people elsewhere to have their clothing made. Today, within the three floors of space at Fabric Czar, customers can select from some of the finest cloths, and then meet first class tailor, Steven Tabak, of Beckenstein Bespoke, where their clothing is designed...and, everything is constructed on the premises. "We are one stop shopping, whatever a customer needs, we can make it for them." And for Jonathan, it is only about quality craftsmanship.

There are intriguing spaces sprinkled throughout the city that invite corporations to utilize their facilities, but stepping inside Offsite is a unique experience designed specifically for the business meeting clientele. The brainchild of Patrick Everett and Shawn Kessler, they have created a stunning turnkey facility where all day conferences can be held. Companies are invited to bring their employees together for a productive 9am-5pm meeting in the three levels of fully equipped space, which can then be flipped effortlessly into an appropriate venue for an evening event. The rooms are configured so that some forty people are able to sit around one gigantic table or be rearranged into smaller units. Attendees never have to feel confined to one space, as they can move around freely on each floor, dividing up into smaller breakout sessions, when necessary. The rooms are versatile and technology oriented, fully outfitted with AV equipment - as Patrick referred to it, "plug and play." Endless pens and pads, drinks and snacks, including large jars of enticing candy, are provided throughout the day. The partners have paid attention to every detail, taking into consideration exactly what they believe their clients will require, including a small executive office that allows for a private phone conversation and a myriad of white walls that are actually whiteboards. Offsite works with some of the terrific catering facilities in the area to provide top lunches and dinners for groups, and everything is served on their attractive dishes. While being given a tour, Patrick told me that he had been an event planner. When he discovered that there was something important missing in the corporate world, he found his niche. As he began to imagine the possibilities, he worked diligently on his concept with Shawn. Basically all one has to do is book the space, and the rock star team at Offsite will handle the rest.

Mercato was the perfect discovery as we were ending our walk across 39th Street. We found this spot to feel like a traditional trattoria that is relaxed with simple wood tables, upbeat music that does not overpower the room, exposed brick and touches of antique kitchen equipment, vintage posters and an impressive wine cellar. We easily settled ourselves down for some hearty, homemade pasta and a friendly conversation with Massimo, the manager and friend of owner, Fabio Camardi. Both from Puglia, a southern region in Italy, Massimo said that the menu reflects this cuisine - with "Tiella Pugliese" being their signature Puglia dish made with mussels and tomato in a rice and potato casserole - however, the chef also pays homage to Umbria, Sardinia and Sicily.When we first sat down, we were brought a basket of bread with a sauce for dipping that had lentils, garlic, capers and olive oil. Not a combination that we had experienced before, but we mopped every bit up. Another classic Puglia dish came next - pasta with broccoli rabe, breadcrumbs, garlic and olive oil. There is usually a touch of anchovies added, but in deference to the vegetarians, the chef was kind enough to leave them out. Despite this, the dish was extremely flavorful. Next up, we sampled Mercato's homemade ravioli filled with spinach and ricotta, butter and sage. So good, so rich and so filling.After being open for four years now, Massimo, was pleased to tell us that it is nice to recognize foreigners who are choosing to return, as well as the locals who are repeat customers. It is "consistency that has been our secret. We make sure that the flavors never change in our dishes - from the first plate that we served in 2010 - we are proud that those same recipes look and taste the same today."

As I walk the side streets of Manhattan, I am constantly seeing the destruction of the past. Thus, it was refreshing to find a new establishment, like the Refinery Hotel, embracing, and even perpetuating the city’s history: through its refurbishment, its restaurant, Parker & Quinn and even its branding.The Refinery’s building, (with its own entrance on 38th Street or through the restaurant on 39th) originally named the Colony Arcade, was once the millinery hub of the Garment District and continued as a hat factory until the 1980s. With hat-making tools, sewing machines and other manufacturing objects integrated throughout the Hotel’s interiors, the Refinery bridges materials of the past with a luxury hotel experience. Their rooms feel extra spacious with high-ceilings, custom-made furniture and stunning hardwood flooring, a rarity in hotels for sure.Besides drawing on the building’s millinery history, the Refinery recalls the past in their lobby lounge. Soon after the building first opened in 1912, Winnie T. MacDonald opened a ladies’ tea salon on the ground floor where she offered female shoppers a place to rest, to socialize and to get an extra kick in their cuppa gin or whiskey. Today, Winnie’s Lobby Bar continues as a resting place for weary travelers in need of a drink, conversation or entertainment – as there is an added bonus of live jazz Monday through Friday evenings between the hours of 7:30 and 10:30.I was completely enchanted by the lobby, the art and the guest rooms, but the surprises did not stop there. The lovely woman, who showed us around, then took us to the rooftop bar, which offers another breathtaking view of the Empire State Building and its surroundings. I was most impressed when introduced to the in-house mixologist who mentioned that he had worked for NASA. Before concluding our tour, we walked through the other end of the lobby to enter Parker & Quinn, which dresses up American comfort food in a delectable looking menu and atmosphere. With chandeliers of depression-era glass, wide booths and decorative tiles, this restaurant emanates that same vintage feel as the hotel.

Beneath a corrugated tin ceiling, and Bollywood posters advertising sex and adventure, sitar music mingles with spicy aromas. The combination ensures that partaking in this eatery is quite the pleasant experience. We stopped by one afternoon to try the Kati rolls, Indian flatbread wraps with fixins inside. While one of us sunk our teeth into the popular tikka wrap, I happily indulged in the Chana Masala Roll filled with chick peas, tomatoes, red onion and blackening spices on their classic Paratha. The place was packed with young professionals taking out and dining in. The enthusiastic manager was proud to tell us that people line up down the street at all hours. We could certainly understand why. The line moves quickly, the food is excellent and it is all managed with pleasant smiles.

A psychological and cultural resource center combining a bookstore, libraries, training institutes, and continuing education, the C.G. Jung Center serves as a fulcrum for all things Jungian in midtown Manhattan. An air of learnedness wafts throughout the premises, awash in the smell of old books and older dreams. Carl Jung's wide-reaching areas of interest wind their ways through our unconscious, through dreams and myths and memories, and all are represented in the literature available here. The bookstore downstairs has readings on these and more from authors Jungian and otherwise, but the real treasure is the library on the fourth floor. We stopped in and chatted with Robin, a psychoanalyst-in-training who waxed historical on Jung's break with contemporary academics and with Freud, symbols, myths, and newer-age psychoanalytical practices. One of our writers, a once and future psychology student, spent quite a bit of time perusing the literary offerings, happily flipping through tomes from "The Presence of Siva," to "Existential Psychotherapy" to "Sexual Behavior in the Human Female" and "Psychopathia Sexualis." The reading room is carpeted with a large, worn, oriental rug and furnished with colorful squishy seating. Chairs sit in a pleasantly haphazard arrangement around a wooden table, giving the impression that the ghosts of scholars remembered and forgotten were sitting in the room reading just before browsers arrived. Certainly, they have not strayed far from this house of learning.

"The Empire strikes back at the burglar,” professed Richard Krasilovsky, owner of Empire Safe. As the name suggests, this family-run operation develops some of the world’s strongest safes. However, this was not always the case. When Richard’s Ukrainian family opened the business more than a century ago, they focused on machinery moving and rigging, and safes were one of many items that they were asked to move. It was later that they started selling the used safes that they removed from buildings. With time, the family split the company, and Empire Safe was established in 1949 by Richard’s father, Monroe, to specialize in security.Growing up, Richard worked in the shop during summers but never thought he would end up as the next owner. Yet he took over in 1997, and under his watchful eye, Empire Safe has become involved in fascinating new projects. “I’m constantly working on creating more security solutions for my customers.” His most recent advancement was producing lighter-weight safes that can be installed on upper floors of buildings without requiring structural reinforcement.When gold began trading as a commodity in the late 1970s, the jewelry industry became a major target for burglars. Richard partnered with manufacturers in England and Israel to create higher security safes to protect jewelers’ valuable merchandise. He even scaled down these safes for residential applications. Additionally, Richard helped develop the modular vault room industry, where vaults are made up of small panels that are manufactured in advance and then assembled onsite. These are used by banks, medical marijuana dispensaries, governments, museums, and other institutions across the globe. Overall, Empire Safe has supplied vaults for several hundred companies, including high-profile clients such as Tiffany, Cartier, Harry Winston, Bulgari, and DeBeers. “It’s wonderful to know that our products are well respected by so many.”

Growing up in France, one cannot help but gain a thorough education about good food. Although she admitted to not having any formal culinary training, Sandrine, the warm and delightful woman behind Ratatouille, avidly observed her mother in the kitchen. Her passion for authenticity brought her to 39th Street where she prepares everything on the premises. In addition to the chickens that are well-seasoned with Herbes de Provence, and spin on a rotisserie that was delivered straight from her homeland, there are chicken meatballs, a pulled chicken honey Dijon coleslaw sandwich, homemade soups, healthy salads, an array of vegetarian options, including rice balls and their star dish: lentil loaf. Each of these seem to go beyond the restaurant's name. The desserts are baked fresh everyday, and the marble cake, vanilla tart, and chocolate carrot cake are the absolute standouts.The yellow and red decor captures a feeling of the south of France, and there are a few tables and chairs that are used by people in the community. Sandrine often sits down and strikes up a conversation with her neighbors. When I asked why she chose to be on 39th, Sandrine explained that she had been looking for six months and when the realtor showed her this space, she knew it fit the bill. She loves the area (she lives only two blocks away) and her survey of the surrounding community revealed no comparable food places. Having first met Sandrine while she was painting and preparing for her spring, 2014 opening, we left feeling confident that Ratatouille would receive an enthusiastic welcome. “This is our dream location," Sandrine told us,” and we keep hearing people say that “we need flavor in this neighborhood.” Well now they have it.