How is this for an architect’s resume: The Dakota (known today as the apartment building where John Lennon was shot), the original Waldorf and Astoria hotels, (subsequently torn down to make room for the Empire State Building), the Plaza Hotel, the Willard Hotel in DC and the Copley Plaza Hotel in Boston. Henry Janeway Hardenbergh designed the Hotel Martinique in two phases: the first part opened in 1898, and was then completed in 1910, with 600 rooms in total. The intricate mosaic flooring remains intact, as does the winding staircase that climbs eighteen stories.
Having a personal guided tour by sales manager, Jason Sturtevant, made me aware of many details I might otherwise have never learned, as well as making my experience at The Archer a superb one. Since the hotel is located in what was once the thriving, garment district, the interior of the lobby is designed to be reminiscent of the 1940s, with large steel structures stylishly cutting through the room. The entrance features a small bar, Bugatti, named after the brand of restauranteur, David Burke’s beloved car. With a garage-style door that opens to the street in warmer weather, and a bright yellow decor, the atmosphere of the bar is charming and laid back.Viewing several different rooms, Jason explained that each one displays slight variations of beautiful designs and color schemes. Averaging 200 square feet, the rooms, as Jason put it, are “intimate in size, in true New York fashion.” The use of the space has been done in an elegant fashion with the floor-to-ceiling windows working wonders to open up the rooms. Many have hardwood floors and exposed brick walls, creating a tasteful and stylish atmosphere throughout.While guests will not meet the eponymous Archer, who functions as “the personification of gracious hospitality,” they are certain to feel his presence during their stay. Each room is made ready for arrival with a personalized note, bottled New York City water, his and her robes and slippers, and a selection of books, including Archer favorites Gift From The Sea and The Little Prince. There is a well-stocked minibar with one side of the fridge allowing for personal storage, and complimentary espresso and grab-and-go coffee are available in the lobby. Encouraging their guests to work out “with New Yorkers, like New Yorkers,” Archer also offers passes to a nearby gym. Additionally, the Archer is environmentally conscious with sensors and efficient solutions for saving energy implemented throughout the building.The selection of art found in the hotel is remarkable. Curated by art consultant Deborah Davis Goodman, almost every piece on display in the Archer was created by New York artists. This commitment to supporting local artists and businesses is further established in the curated retail section at the front of the hotel where jewelry, trays, sea salt caramels, and pocket squares, all made by New York City artisans, are proudly on display.From the captivating art to the jar of homemade peanut brittle, it is the impressive attention to detail that makes the Archer stand out. The New York City Archer opened at the end of May 2014, and two more hotels are expected to open in Napa, California and Austin, Texas by 2016. Filled with personal touches, the hotel certainly comes across as welcoming, detail-oriented, and cohesively designed. Having gained four diamonds by AAA and in the process of getting its four star rating from TripAdvisor, the Archer seems to have already established itself amongst the favored New York City boutique hotels.
All my assumptions about the Hyatt Herald Square were dashed upon entering the lobby. I assumed that the Hyatt Herald Square, as part of such a well-known, far reaching hotel brand, would be a reasonably generic, glamorous hotel like one would find in any other major city. I could not have been more wrong. As soon as I stepped inside and saw the fascinating art pieces, chic espresso bar, and unique layout, I realized that this was something special.The concierge is hidden at the back of the lobby, rather than the front, which invited me to explore the lobby’s many treasures before speaking to the staff. A series of clocks on the wall, inspired by Salvador Dali and echoing the shape and color of gourds, displayed the time zones of all the major fashion capitals. Plug ports were located by every seat so that guests could easily rejuice phones or work on laptops.Winding my way to the back, I met Nina Jones, the director of sales and marketing. She explained that all the main Hyatt hotels try to draw inspiration in their décor from the surrounding area’s history and culture. For the Hyatt Herald Square, that means drawing on the publishing and fashion worlds. Nina pointed out that the front desk was made from layers of old newspaper, and the brightly colored books creating a rainbow on the back wall were influenced by media and fashion. Nina went on to say that “Herald Heart,” the spiraling mobile at the entrance, is made up of 151 sentences, carved from wood, representing the past and present of Herald Square.Having spoken with executive chef Gunnar Steden at Up on 20, I knew that the cuisine at the Hyatt uses local ingredients as much as possible and that even the snack counter around the corner stocks mostly treats from the Tri-State area. As I sipped on a Double Standard Sour in a classy pink hue at the lobby bar, Nina wowed me with the fact that most of the surfaces in the lobby are made from repurposed water tower wood. I left the Hyatt that day feeling like I had received a lesson in the history and culture of New York, as well as having been given a dose of highly-honed hospitality.
Originally constructed in 1905, this building became the home of the beloved Gershwin Hotel in 1992. In 2014, Triumph Hotels took over the space and invested a good deal in renovations, renaming it The Evelyn. As an homage to building’s artful and musical past, the guest rooms feature music note-tiled bathrooms, trombone-shaped chandeliers, and decorations inspired by the Art Nouveau style of the 1900s.
After visiting the newly opened Renwick, Olivia, Tom and I walked west to its sister hotel, the Gregory. Originally built in 1903 and known as “The Gregorian,” its purpose was to house spillover guests from the Waldorf Astoria. It was designed to be reminiscent of Upper West Side homes, with rooms that were double the height of normal hotels. In the mid-twentieth century, the Gregorian closed and the building passed through the hands of different hospitality groups. In 2015, however, the Gregory opened with the goal of recreating the hotel’s former glory. Susan Richardson, the Director of Marketing at the time, was pleased to give us a tour of the newly renovated hotel and to share some of the history, while also pointing out the various amenities and features. The overall design of the hotel is inspired by elements of the fashion world, as it is located in the garment district. Susan also mentioned that the Gregory is the only hotel that is a member of the Save the Garment Center movement and that they have recently formed a partnership with Fashion Institute of Technology (FIT).Susan explained that the hotel was designed with the goal of feeling "homey." The lobby was built to have the comfort of a living room, complete with the bar, called “The Liquor Cabinet.” The whimsical idea behind the name is that guests can “raid the Liquor Cabinet” during happy hour. While chatting, the bartender made one of their signature drinks, the Ginger Bootlegger, made with Bootlegger vodka, Cointreau, and ginger beer. The cozy, home-away-from-home atmosphere is enhanced by the concierge desk, where guests are encouraged to sit down in an armchair as they check-in and to feel the warmth of the fireplace during the colder months of the year.Similar to the Renwick, the Gregory focuses on trying to manufacture many of the features of the hotel in New York City. The lobby’s wood floors were not only made in Manhattan, but cut right here in the building. The shelves, which held fashion books, sewing machines, and other relics of the design world, were also cut in the lobby. Adding to their strong link to its history, we observed the pictures of the original hotel on the wall, along with an old menu and various artworks from the early twentieth century.Before heading into the elevator, we stopped into Brendan’s, the lively Irish pub connected to the hotel. The restaurant used to be the Gregorian’s Palm Court. “They are a great neighbor,” Susan said. Upstairs, we stepped inside an impressive guest room. It was remarkable how different the Gregory and the Renwick are, but with the same careful attention to detail and emphasis on guest comfort. Where the Renwick has eclectic images and outside-the-box design, the Gregory has clean lines and simple patterns. As Susan so aptly described it, “The Renwick is the artist and the Gregory is the tailor.” There are hints of the fashion world everywhere, including Do Not Disturb signs made of ties and framed clothing patterns on the walls. Like the Renwick, each of the beds are custom made for the hotel. Although both hotels are designed for the transient traveler, Susan feels that the Gregory appeals to a slightly younger crowd - one that wants a warm, communal place to work and network. With that in mind, guests are encouraged to come down to the lobby for coffee in the morning and mingle with one another. The tech industry has started drifting into the neighborhood and Susan feels that members of the tech world appreciate the chance to meet people and work in the living room environment of the lobby. “We are creating a culture of offering guests an experience,” she said, smiling.
In the Ace Hotel, the lobby reigns king. Comfortable chairs and stone tile work make for a comfy spot to work in the daytime, particularly over a cup of adjacent Stumptown coffee. At night, the scene heats up and soft drinks are replaced with harder ones, and the furniture is sometimes cleared out to host live bands. Grand columns squat like sequoias in the middle of the floor. At the hotel desk, a record collection curated by Other Music is kept for retail. And if this is not enough to entice a traveler to make reservations, The Breslin, a trendy restaurant awaits.
At Paris Baguette, the Manhattan Sideways team grabbed a tray and a set of tongs and indulged. We found each baked bread to be more desirable than the next, from the simple white loaf to the peanut crumb to the chocolate cream bread. The cakes are magnificent pieces of art. We were particularly drawn to the strawberry and fresh cream, and the chocolate and banana. A chain that originated in Korea, Paris Baguette now provides baked goods to almost three thousand stores. Although not everything is prepared in-house, the aroma alone makes it worth a visit, as does the show of people who come through Paris Baguette each day.
Besfren’s official motto is “Hopping into a pastry fairy tale,” and that is exactly what it feels like to wander into this hip dessert café. Truffles, macarons, caneles, and delicate slices of cake are displayed in shining glass cases, while customers sip on tea and chat at low tables along the wall. But Besfren and its partner company, Korean Red Ginseng, also have an unofficial motto – “traditional with a modern twist” – that perfectly captures the café’s Korean-American roots.On my first visit to the café, I had the pleasure of speaking with Min Ree, who co-founded Besfren in 2012 with his friend, Paul Park. Though neither of them had any culinary experience – Min had studied accounting, while Paul was a student of fine arts – they were determined to bring traditional Korean rice cake desserts to an American audience. After more than a year of experimental baking, Min and Paul felt that they had perfected their catering menu and their signature dessert, the chaps pie.The next step, Min explained, was to contact event coordinators and catering companies. “We brought our desserts to the meetings,” he said with a smile, “and it went really well.” Soon, Besfren was catering for the likes of the Metropolitan Museum of Art, Vogue, the Grammys, and the United Nations. Most of the guests at these exclusive events had never tried anything like the chaps pie, an oven-baked, gluten-free rice cake, but Min said that “they could not get enough.” It quickly became apparent that Besfren had transformed the traditional Korean chapssaltteok, and now they needed to make it accessible to a larger New York audience.It did not take long for Besfren’s modern twist on Korean desserts to appeal to the managers of Café G, owned by Korean Red Ginseng. Hoping to expand their business and bring ginseng extract teas, powders and roots to a larger audience, they approached Besfren about a collaboration.Min and Paul agreed, and after a series of renovations, Besfren x Korean Red Ginseng opened in May of 2015. One side of the café is still devoted to red ginseng extracts and powders, whose health benefits include memory enhancement, increased energy, and anti-aging functions. But the main entrance opens onto the shining Besfren dessert counter, where customers can buy pastries, Toby’s Estate coffee, and fruity ginseng drinks. The floor-to-ceiling windows and simple interior design create a sense of space inside, and the café’s location on the corner of 32nd Street and Fifth Avenue makes it perfect for people-watching. The café is bustling at all hours of the day, but the smiling employees make sure to devote special care and attention to every customer who walks in.Sitting down with Min, the Manhattan Sideways team sipped on the fizzy Korean black raspberry chia cooler, the pink grapefruit yuza, a delicious balance of bitter and sweet, the ginger lemon tea, which was strong and spicy, and the refreshing ginseng latte. Before finishing our drinks, we were presented with a beautiful tray of desserts: The chewy, dense texture of the chaps pies delighted us, and while Nina was partial to the maple multigrain variety, Flannery said she would come back just for the black raspberry. Next, we dug into the triple cheesecake, which was made with cheese mousse, a layer of New York cheesecake, a graham cracker crust, and raw cream cheese on top. The hint of lemon in each delicious bite brought me back to my childhood, when I would sneak into the fridge and steal a taste of my mom’s cheesecake before her dinner parties. The honey earl grey cake was pleasantly light, especially after the rich cheesecake, and we all enjoyed the green tea jasmine roll cake, which was moist and flavorful. Even though we were stuffed, we each took a bite of a delicate canele, savoring the sweet, caramelized crust and the soft custard center.While we ate, I asked Min about the Besfren logo, which I had noticed scattered about the café, and even on his bolo tie. According to Korean legend, he explained, there is a rabbit who lives on the moon and pounds ingredients for rice cakes. Paul and Min decided to adapt that idea for Besfren, and their logo features two rabbit “best friends” who pound rice cakes together.With a constant flow of customers, particularly because of their close proximity to the nearby Empire State Building, there is always a buzz at the café. It seems that word has spread enough so that Min mentioned that they are scoping out locations for a second cafe in Manhattan. In the meantime Min, Paul, and their team of bakers are always developing new recipes to add to their fairytale menu of sweets.
“We were just voted the best Asian barbecue restaurant in New York,” said Philip, the general manager of Kang Ho Dong Baekjeong. “We’re getting a lot of buzz these days, because Korean food is very trendy right now.” And Baekjeong, founded by Korean wrestler and TV personality Kang Ho-dong, is the trendiest of all. It is a favorite hangout of actors and celebrities, and has received high praise from celebrity chefs Anthony Bourdain and David Chang. At Baekjeong (the Korean word for “butcher”), meat is king. But while Korean barbecue traditionally makes use of the second-best cuts of meat, marinating them for flavor, Philip emphasized that Baekjeong uses only the highest-quality meat. “We don’t even marinate it,” he added. Between the quality of the meat and the reputation of executive chef Deuki Hong, a twenty-five year old prodigy who recently won the 2015 Young Guns Chef award, Baekjeong has become one of the hottest new restaurants in New York. The wait to be seated, Philip told me, is sometimes as long as an hour and a half. By all accounts, it is worth the wait. As customers munch on small starter dishes known as banchan, waiters prepare the meat - mainly beef and pork - on large metal grills set into each table. Another highlight at Baekjeong is dosirak, a traditional Korean children’s lunchbox filled with rice, kimchi, and a fried egg. In the seventies, Philip explained, Korean kids always shook up their metal lunch boxes before eating them, and at Baekjeong - which aims for a “1970s industrial Korea feel” - customers are encouraged to do the same. But Philip emphasized that guests who do not know much about Korean food should not be worried. The waiters, who all speak English and Korean, “make sure to cater to customers who don’t know what’s going on.” For the most part, though, the Chinese tourists and Americans who make up most of Baekjeong’s clientele (“Koreans don’t like to wait in line,”) do know what is going on.“No one just walks in off the street,” Philip told me. “The kind of people who come here are in the know.”